Brand Audit

• Assessing your brand as it is today (its strengths and weaknesses)
• Staff and client interviews to get their point of view on your brand, products & services and much more!
• Market analysis: observations and opportunities in the market
• Competitor analysis: looking at direct and indirect competitors
• Benchmarking: your brand against the best companies within and outside your industry
• Target audience: understand the customer: his needs and state of mind